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Everything that is free is not free.
Across the body of Christ, there are many ministry leaders and churches giving away various resources for ‘free.’ A few definitions of free (according to Dictionary.com) are:
- provided without, or not subject to, a charge or payment: free parking; a free sample.
- not subject to special regulations, restrictions, duties, etc.
- not subject to rules, set forms, etc.
- without cost, payment, or charge.
Leaders and churches are giving away these resources (i.e. books, slides, pictures), but not without YOU giving some form of your personal information. In exchange for the free resource, they ask that you subscribe to their newsletter/website/church by providing your name, e-mail address, etc. These resources are used to lure you to support an organization or person that you would not have previously. Then, you are subjected to continuous e-mails about their ‘for-profit’ items seeking to make merchandice of you: